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Brazil football outfit Cariri celebrate marketing by pretending to be Useless in strange tribute to their club proprietor – who owns a funeral home

Brazil football outfit Cariri celebrate marketing by pretending to be Useless in strange tribute to their club proprietor – who owns a funeral home


Lovers of one compact Brazilian club may well imagine they are in heaven at the minute and their players tried to recreate that feeling in a single strange crew celebration at the weekend.

Cearense 2 outfit Cariri upset the odds as they emerged victorious 2-1 on mixture against Icasa in the semi-finals of Cearense Serie B Championship.

Sunday night’s – attract in the return leg at Icasa, meant Cariri achieved the remaining and certain their place in upcoming season’s Cearense Serie A – as the two finalisits quickly go up regardless who wins the title.

And that final result sparked scenes of celebration at the Arena Romeirao, in Juazeiro do Norte amongst the travelling supporters and Cariri players.

And the Cariri squad took a novel method to celebrating by pretending to be useless in a nod to the other career of their operator.

Brazil football outfit Cariri celebrate marketing by pretending to be Useless in strange tribute to their club proprietor – who owns a funeral home
Brazilian Cearense 2 outfit Cariri celebrated promotion on Sunday night by pretending to be dead - in a nod to their club owner who owns a funeral home

Brazilian Cearense 2 outfit Cariri celebrated promotion on Sunday night by pretending to be dead – in a nod to their club owner who owns a funeral home

Cariri players (pictured earlier this season) have a final to look forward to on Saturday night

Cariri players (pictured previously this season) have a closing to glimpse forward to on Saturday evening

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Even though unusual, there was a that means guiding it mainly because he also owns a funeral dwelling.

Cariri will hope their fairytale marketing campaign won’t die when they get on Tirol in the closing on Saturday night.

Right after drawing the first leg 2-2 at Itapipoca, Tirol progressed 6-4 on aggregate soon after winning the return experience 4-2 on residence soil.

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